Article
May 29, 2026
Costa Rica Has World-Class Tech Talent... So Why Are Big Banks Still Using Humans as Printer Buttons?
Coming from the Netherlands, where physical bank branches feel like mythical legends, I arrived in tech-hub Costa Rica with high expectations. The local talent ("Ticos") is world-class, driving global tech and cloud innovation. Then, I visited BAC San José—and encountered a spectacular failure of corporate imagination. The "Human Ticket Printer": To get a simple queue ticket, you must hand your ID to a human who manually types your data into a computer just to print a slip of paper. Tellers in "Screensaver Mode": Lines wrap around the building while multiple staff members sit at active computers, staring into space for solid stretches of time. Why do local executives treat customers and staff like a touchscreen might bite them? It’s not a lack of budget or literacy; it’s a "control freak" bureaucracy that doesn't trust automated processes. Boardrooms love throwing the word "AI" into marketing slides, but they fail at basic automation. Technology should eliminate mind-numbing, repetitive tasks so humans can handle actual problem-solving. The talent is ready for the future. It’s time for the boardrooms to catch up.

As you know, my daily life usually involves cycling along the canals here in the Netherlands, a place so aggressively digitized that banks like ABN Amro have basically turned their physical branches into mythical legends. Seriously, I haven’t seen a human bank teller since I open the account 11 years ago.
But this May, I traded the Dutch rain for the tropical warmth of Costa Rica. I came with high expectations. I knew Costa Rica is a massive tech hub, crawling with multinational giants, and that the local talent ("Ticos") receives top-tier tech and AI training.
But then, I had to do some actual banking. And oh boy, did the corporate matrix glitch. Is Costa Rica truly ready for the AI revolution if big corporations are still running their operations like it's 1999? Let’s talk about it.
The Ultimate Showdown: ABN Amro vs. BAC San José
When you compare a Dutch banking giant to BAC San José—supposedly one of the most tech-forward banks in Central America—the operational gap isn't a gap; it's a canyon.
The frustrating part? It’s not a lack of budget or capability. It’s a spectacular failure of corporate imagination. Here is what went down during my bank visit:
The Tellers in "Screensaver Mode": You walk into BAC, and the line is wrapped around the building. You look over at the cash registers, and there are literally tellers sitting there, staring into space, not serving a single soul for solid stretches of time. The staff is there. The computers are there. The logic? Missing in action.
The "Human Ticket Printer" Phenomenon: This one blew my tech-loving mind. To get a simple queuing ticket, you don't use a machine. Instead, you have to hand your ID (cédula) to a human being, who manually types your data into a system just to print a piece of paper.
The AI/Tech Solution is Right There: Why on earth do we have two fully grown adults acting as glorified printer buttons? A smart, interactive kiosk could easily ask two or three dynamic questions based on the user's needs, scan the ID, and hand out the ticket. Boom. You just freed up two human beings who could be opening more cash registers and killing that endless line.
Why Do Corporates Underestimate the Ticos?
Let's get one thing straight: Ticos are brilliant. They are exporting world-class software, managing complex cloud networks, and driving innovation globally. So why do local corporate executives treat their customers and staff like a touchscreen might bite them?
It boils down to two corporate bad habits:
The "Control Freak" Bureaucracy: Big corporations seem terrified of automation because they don't trust the process. They assume that if a human doesn't physically touch a document or an ID, the universe will collapse. They completely underestimate the high digital literacy of the Costa Rican people.
Missed AI Opportunities: Companies love throwing the word "AI" into their marketing PowerPoint slides, but they fail at basic automation. AI is meant to eliminate mind-numbing, repetitive tasks (like printing a queue ticket) so humans can handle things that actually require empathy and problem-solving.
The Verdict: The Talent is Ready, the Boardrooms Aren't
Costa Rica doesn’t need better tech education; it needs corporate boards to stop gatekeeping efficiency. If a massive financial institution can’t replace a manual ticket-printing bottleneck with a dynamic, user-friendly kiosk, then all their talk about "embracing the AI future" is just expensive marketing fluff.
The Ticos are ready for the future. It’s time for the big corporations to catch up with their own people.